Ferretti Group has appointed Giordano Pellacani as chief commercial officer (CCO) and reorganised its commercial division.
Pellacani takes on the role of CCO with immediate effect, reporting directly to the chief executive, Alberto Galassi. Pellacani, who holds a degree in nautical engineering, has 20 years of experience in the sector. At Ferretti Group he has previously served as chief sales officer for the custom business segment, and before that worked at Ferretti Group brand Riva as head of sales. Pellacani also previously worked at Benetti in Hong Kong, serving as general manager for Asia.
Marco Viti, former chairman and chief executive officer of the yachts division at Sanlorenzo, has joined Ferretti and will work with Pellacani to strengthen the dealer network and support product marketing and customer relationship management. Viti has worked with Sanlorenzo for over 30 years, and has been president of the yachts division for the past 11 years. In 2024, he was appointed strategic advisor at Nautor Swan’s Power Yacht division.
He will be responsible for leading the commercial development of the Italian boating giant and expanding the group’s sales network. The commercial division will now operate through two dedicated departments: serial business and custom business.
Massimo Jannone becomes sales director for serial business, a department centred on enhancing the value of serial product lines. He has more than 20 years of experience in the industry, including six as head of sales for Riva. He will oversee the heads of sales for the Riva, Pershing, Itama and Ferretti Yachts brands, as well as the pre-owned business.
Vittorio Blengini takes on the role of sales director for custom business, a department focused on managing large custom-made projects, handling large tailor-made projects. He has around 20 years of industry experience, having worked at Riva, Perini Navi and The Italian Sea Group, where he was sales director.
Alberto Galassi, chief executive officer of the group, says: “We are proud to announce that Giordano Pellacani will take the leadership of the group’s commercial division. This appointment further reinforces our structure and our ability to compete at the highest level.
“[Pellacani], together with the other colleagues who now hold top roles in the commercial area, brings with him a strong background in the nautical sector and a strategic vision that will be key in consolidating our position in the market. This decision confirms the group’s commitment to growth built on solid foundations, with quality, innovation and passion at the core of everything we do.”
Ferretti Group designs, builds and sells yachts ranging from 8m to 95m. Its brands include Ferretti Yachts, Riva, Pershing, Itama, CRN, Custom Line and Wally. The group owns and operates seven shipyards in Italy and has a presence in Europe, the US and Asia, with a dealer network that reaches clients in more than 70 countries.
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